Self Initiated Project

Brand Values:

  1. Nostalgic
  2. Informative
  3. Enjoyable

Visual Keywords:

  1. Dynamic
  2. Compelling
  3. Pixels
Museum of Soviet Arcade Machines is a private historical interactive museum in Moscow,
Russia that keeps a collection of arcade machines that were produced in the USSR from the mid-1970s. Through idea generation techniques it was renamed to Ministry of Games in order to bring out its esteemed popularity in Russia.

The brief was to design a brand identity system that would bring out it’s true essense.

︎︎︎ Strategy
︎︎︎ Brand Identity
︎︎︎ Website